Drafting new speaking content can be challenging, but as getting a speaking role at events continues to become more and more competitive, it’s essential to explore new ways to continuously freshen up your content to stand out from the crowd. While your key messages and main point of view may stay the same across your presentations, there are a few easy ways to strengthen content and to ensure you’re bringing something new to audiences every time you speak.
To help you get creative with your speaking content, we’re sharing our top tips for refreshing an evergreen topic:
Include a Story or Anecdote
An easy way to spice up your content and get creative with your speaking is by weaving in a story or personal anecdote. Adding real experiences to your talks can help drive home a point and quickly get the audience to connect with you and pay more attention to your presentation. In a sea of speakers, leaning into storytelling can help you stand out and keep things fresh.
P.S. Our biggest tips for mastering the art of storytelling here!
Engage with Industry Trends
Things are constantly changing and evolving, so staying on top of industry trends and being able to layer insights into what’s top-of-mind for leaders today is a quick way to add timely content to your talks. Going beyond your own main points and contributing to the larger industry conversation not only showcases your expertise but also gives audiences a broader perspective.
Play with Visuals/Tech
While presentation decks are a pretty standard way of sharing content during a talk, there are ways to use your visuals and new technologies to get creative. Leveraging images, videos, gifs, or live audience voting and participation is a great way to create a more memorable and engaging session for attendees and showcase your personality. But remember, a little goes a long way - learn more about the basics of presentation slides here.
Try a New Format
We can easily get comfortable with a certain speaking format, but as events evolve, we’re seeing audiences get more and more drawn to interactive sessions. Experimenting with a new format - from an onstage debate to an intimate roundtable - is a good way to share your message and engage audiences more creatively.
If you’re interested in speaking at more events and conferences in the future, get in touch! And if you want to stay up to date on other industry tips like this, subscribe to our newsletter.
