Wondering where to go this year to increase your marketing know-how, discover where the industry is heading, and expand your thought leadership? Look no further than our roundup of 10 marketing conferences worth attending in 2018.
February 19-21, Scottsdale
A must-attend for performance marketers managing the complex sales cycles and group buying realities common in B2B industries, B2B Marketing Exchange addresses account strategies, messaging frameworks, demand acceleration, and sales enablement during 85+ sessions in sunny Scottsdale, AZ.
TIckets: $995 for single-day pass, $1,595 for standard, $1,995 for all-access
February 28-March 2, San Diego
Social Media Examiner’s 3-day gathering of thought leaders is designed for social media marketers, influencers, and content creators including bloggers, video creators, and podcasters. This year’s speakers include former Apple evangelist Guy Kawasaki, Facebook expert Mari Smith, social futurist Brian Solis, Snapchat influencer Shaun McBride, and Instagram expert Sue B. Zimmerman.
Tickets: Range from $697 for virtual access to $1,597 for all-access
March 5-6, San Francisco
LiveRamp’s annual martech conference gathers nearly 1,000 executive-level attendees in one place to discuss the challenges and solutions facing the industry today. Speakers include TripAdvisor CMO Barbara Messing, SafeGraph CEO Auren Hoffman, AppNexus CEO Brian O’Kelley, AdRoll founder Aaron Bell, and Target VP of Digital Media Brent Rosso.
Tickets: Preconference tickets start at $499 and conference tickets start at $799
#4. Adobe Summit
March 25-29, Las Vegas
With 95% of attendees saying they received practical information and 93% saying the event met or exceeded their expectations, Adobe Summit is a good bet for advertisers, campaign managers, content managers, digital marketers, and publishers who want to learn how to use the latest tools and technologies to build campaigns, manage their advertising, and gain deep data insights.
Tickets: Single registration starts at $1,695; multiple registration, preconference courses and guest social passes are also available
April 11-13, Santa Barbara
There’s no shortage of conversations around how AI is set to transform the marketing industry. Digiday’s AI Marketing Summit will dive deep into how marketers can understand and use AI and machine learning. Expect sessions on topics like predictive merchandising, voice assistants, and chatbots, plus a number of afternoon activities and evening networking receptions.
Tickets: Entry-level passes are $2,895 and premium passes are $4,795
September 4-7, Cleveland
For all things content marketing and storytelling, head to Cleveland for Content Marketing World, which features more than 120 sessions and workshops presented by leading brand marketers. 2017 featured speakers included GE CMO Linda Boff, and actor Joseph Gordon-Levitt.
Tickets: Main conference starts at $999.
September 4-7, Boston
HubSpot’s INBOUND grew to 21,000+ attendees and 250+ educational sessions last year, and is expected to be even bigger in 2018. INBOUND’s purpose is to provide the inspiration, education, and connections marketers need to grow and transform their business. Past keynote speakers include Michelle Obama, Brené Brown, John Cena, and Arianna Huffington.
Tickets: All-access passes begin at $1,899 and main conference passes begin at $999; other options are available
#8. MarTech East
October 1-3, Boston
MarTech’s USP is that it’s a tech conference for marketers and a marketing conference for technologists. With tracks for marketing, technology, management, and solutions, the conference aims to help the leaders who recognize the synergies between these disciplines drive change and accelerate convergence within their organizations.
Tickets: $1,595 for an all-access pass, $59 for Expo+ pass; team rates available
October 1-4, New York
Now in its 15th year, AdWeekNYC brings together leaders from marketing, advertising, technology, and creative spaces for a week of thoughtful conversations around the trends, challenges, and opportunities shaping the industry today. Daytime programming includes seminars, workshops, and leadership breakfasts. Past evening events have included performances by Avicii, Snoop Dogg, and Amy Schumer.
Tickets: 2018 prices not yet available
#10. Internet Summit
November 14-15, Raleigh
Produced by Tech Media Co, which also puts together the Digital Summit Series, Internet Summit features 90+ sessions and workshops to help digital marketers stay ahead of the latest trends and provide practical, game-changing takeaways they can immediately apply to their marketing strategies. 2017 speakers included marketing gurus Seth Godin and Ann Handley, as well as Netflix co-founder Mitch Lowe.
Tickets: Conference passes range from $245 for basic access to $995 for VIP access